View all events or more In Persons.
What an incredible Global Conference in Santa Fe!
From October 9–11, members from around the world gathered at the beautiful Inn and Spa at Loretto for the 2025 Primerus Global Conference, centered on the theme “Best Strategies for Challenging Times.”
Over three days, we explored forward-looking strategies to strengthen our firms and our relationships, with sessions including:
• The Sales-Free Path to Relationship-Driven Growth – Steve Fretzin
• Navigating Uncertainty: The Evolving Cyber and AI Technology Landscape – Ankur Sheth
• Succession Planning in Your Law Firm – Sheenika Gandhi, Jeff Horst, and Michael Smith
• Recruiting, Mentoring, and Avoiding Burnout – Robert Rudolph, Ryan Billings, and Roger Brothers
• Setting Up Your Firm for Financial Success – Parker Folse, Steven DuCharme, Beau Sheedy, and Brian Gilman, CLM
Outside the conference room, attendees experienced the rich culture and history of Santa Fe — from El Rancho de Las Golondrinas to the Georgia O’Keeffe Museum, culminating in a memorable closing dinner at the New Mexico History Museum.
Thank you to all who joined us and made this event an inspiring reminder of the power of community, collaboration, and shared learning within Primerus. We look forward to seeing you at the next Global Conference!
